Products


STR Global & STR are the leaders in providing market data to the worldwide hotel industry. Currently, we track over 1,300 markets around the world. STR Global & STR offer a complete suite of hotel benchmarking products, sending vital market data to thousands of hotels, operators, banks, developers, consultants and media outlets across the globe.

STR Global & STR track performance in occupancy, average daily rate, and RevPAR in a wide range of convenient formats, providing knowledge in a simple and cost-effective way. We also track a variety of profitability, pipeline and census data covering all aspects of the industry.

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Owners

If you own, manage or operate hotels, we have a broad selection of reports that have proven to be tools that hoteliers cannot do without.
 

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Revenue, Sales or Marketing

Our products provide the answers you need if you are a sales, marketing or revenue management professional in the hotel industry. Let us help you maximize your revenues.

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Vendors

If you sell a product or service to the hotel industry, we invite you to discover how our products will get you in touch with the right people.
 

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Developers

Are you developing or investing in hotel real estate? Let us provide you with invaluable information on existing hotels and future development.
 

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Consultants

Keeping pace with the rapidly changing global hotel industry can be challenging. Our products are designed to help you stay on top of trends.
 

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Tourism Destinations

If you are involved in the development and promotion of your tourism destination, you can rely on our products to see where your market stands compared to competitive destinations.

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Student or Professor

We proudly support the future talents of the industry. To assist your research we offer discounted and complimentary reports to hospitality programs, professors, and students.

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Media Contacts

Members of the media come to us for the most up-to-date information on the performance and growth of the global hotel industry.
 

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